Navigating Futures: Analysing Career Awareness Levels Among Undergraduate Students
DOI:
https://doi.org/10.31305/rrijm.2026.v11.n05.014Keywords:
Career Awareness, Undergraduate Students, Employability, Academic stream, Future preparedness, Career guidance, Mentorship, Digital Tools, Career CounsellorAbstract
In the contemporary era, Career Awareness serve as a critical tool for the undergraduate students, helping them to become an active planner of their own employability from passive recipients of information. By enhancing the career awareness, students can coordinate their aspirations with their individual strengths and find satisfying career options. The primary aim of the present study is to analyse the level of career awareness among undergraduate students and identify the factors influencing their future preparedness. A total of 300 undergraduate students drawn as sample for the study from Nayagarh District, Odisha. Self developed questionnaire based on different career information was used for data collection. The data were analysed through different analysis techniques like Mean, Standard deviation, percentage analysis, frequency, t-test and One way ANOVA by using SPSS software. The study revealed that majority of students (53.33%) have moderate level of career awareness. In relation to Academic stream, there is significant difference in career awareness level observed, with Commerce students (M = 147.57, SD = 12.806) have the highest career awareness level, followed by science students (M = 143.25, SD = 13.122), while Arts students (M = 134.20, SD = 11.802) recorded the lowest level. On the basis of gender analysis revealed that female (M = 145.46) possesses significantly higher career awareness than males (M = 140.81). Additionally, the result found that social media plays a significant for career guidance than the convectional campus facilities, a considerable number of students reported a lack of mentorship from their teachers. The study also showed that family influence and economic background significantly influencing the career awareness level. The findings of the study suggested that organization of career talks and integration of digital tools must be integrated in educational institutions for creating awareness among undergraduate students. Further it is recommended that career counsellor must be appointed in educational institutions on regular basis.
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